Tradetraks Logo

    Built by Tradespeople,for Tradespeople

    We didn't start Tradetraks in a boardroom. We started it on a job site. After scaling our own electrical contracting business from $3.5M to $20M, we learned firsthand that the software available to the trades wasn't built for the real world. So we built our own.

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    Fairway Electrical trucks and equipment showcasing the real-world construction industry background that inspired Tradetraks

    Where it all began - scaling operations from $3.5M to $20M

    The real-world testing ground for what became Tradetraks

    From a Messy Whiteboard to a Modern Command Center

    The Breaking Point

    Chaotic business environment showing the problems before implementing Tradetraks system

    As our business grew, the chaos grew with it. We were managing dozens of projects with spreadsheets, sticky notes, and a constant stream of phone calls. We were drowning in our own success, losing track of costs, and missing critical details.

    The "Aha!" Moment

    Tradetraks platform dashboard - the modern command center solution

    We realized we weren't just building software; we were solving the exact problems every growing trades company faces. We built the single, integrated platform we wished we'd had, a true command center to manage operations, financials, and safety from one place.

    Company Timeline

    Our Journey

    From identifying a problem to building the solution that's transforming construction operations across North America.

    2017 Q3

    The Challenge Identified

    While scaling Fairway Electrical from $3.5M to $20M, Jason Herd experienced firsthand the operational inefficiencies plaguing the construction industry.

    Managing 50+ projects simultaneously

    2018 Q1

    Team Formation

    Industry veterans and tech experts unite with a shared vision: create software that actually works for tradespeople, not against them.

    5 founding members, 97+ years experience

    2019 Q2

    First Product Launch

    Tradetraks MVP launches with core modules: project management, financial tracking, and safety compliance - built from real-world needs.

    5 Beta Companies Onboarded

    2023 Q4

    Organic Traction

    Organic growth accelerates as satisfied customers become our biggest advocates.

    30 additional companies onboarded

    2024 Q2

    Industry Recognition

    Tradetraks recognized as the leading construction management platform, with proven ROI and industry-best customer service and support.

    1,000 active users, 425% average ROI

    2025 Q1

    Financial Milestone Achievement

    Tradetraks platform facilitates unprecedented project and service volume, demonstrating proven scalability and measurable impact across the construction industry.

    Over $180M in projects, $220M+ in services invoiced

    Our Solutions

    A comprehensive suite of tools designed to meet the specific needs of the construction trades industry.

    Control every part of your business with Tradetraks comprehensive software solutions

    FinTrak

    Streamline your financial management with intuitive invoicing and expense tracking.

    SafeTrak

    Ensure safety compliance with our comprehensive safety management system.

    ComsTrak

    Enhance communication with your team and clients using our robust platform.

    OpsTrak

    Optimize your operations with our project management and scheduling tools.

    Meet Our Team

    Industry veterans who've walked in your boots. Our team combines deep construction experience with cutting-edge technology expertise to build solutions that actually work.

    JH

    Jason Herd

    Founder & CEO

    Industry Visionary

    Scaled Fairway Electrical from $3.5M to $20M

    Jason Herd is a seasoned professional in the construction industry and a pioneer in construction software solutions. He began his career at 16, joining the Ontario Youth Apprenticeship Program, and quickly advanced through his education, completing a two-year electrical engineering technician program in just 18 months. By 21, he was licensed and managing large projects like the Tim Hortons Field contract. As vice-president and director of business development at Fairway Electrical Services, Jason helped grow the company from $3.5 million to $20 million. Identifying gaps in operational processes led him to founding Tradetraks, a SaaS platform designed to streamline operations, finance, health and safety, and communication for trades businesses. Under his leadership, Tradetraks has become a disruptive force, empowering tradespeople with innovative tools.

    CT

    Chad Tiffin

    Technical Co-Founder & Lead Developer

    Full-Stack Architecture

    20+ years building scalable software solutions

    Chad Tiffin is a seasoned full-stack software developer with over 20 years of experience. Before joining Tradetraks, he devoted his expertise to assisting startups with their technical challenges and complex builds. Chad excels at building intricate data models and creating scalable, agile project management features. His deep understanding of software development allows him to identify root problems and develop robust solutions from the ground up. At Tradetraks, Chad leads the development team, ensuring the platform remains at the forefront of technology in the construction software space. His ability to translate complex requirements into user-friendly, efficient solutions makes him an invaluable asset to the team. Chad's commitment to innovation and excellence drives the continuous improvement of Tradetraks' offerings, helping clients achieve their operational goals with greater efficiency and ease.

    MH

    Michael Hornby

    Technical Services Specialist

    Systems Integration

    20+ years solving complex technical challenges

    Michael Hornby brings a wealth of experience to the Tradetraks team as the Technical Services Specialist. With over 20 years in the technology sector, Michael has a proven track record of helping companies overcome complex technical challenges. His expertise spans various domains, including software development, systems integration, and IT project management. Before joining Tradetraks, Michael worked with several startups, providing strategic technical guidance and innovative solutions that drove their success. His ability to translate technical requirements into practical solutions has made him a valued asset in every team he's been part of. At Tradetraks, Michael's role involves ensuring that the platform remains robust, reliable, and ahead of industry standards, helping clients achieve seamless operational efficiency.

    JL

    Jim Lamelza

    Strategic Advisor

    Strategic Growth

    37+ years driving industry innovation (DataBid Owner)

    Jim Lamelza serves as the Strategic Advisor at Tradetraks, bringing over 37 years of extensive industry experience to the team. With a distinguished career in the construction and technology sectors, Jim has a proven track record of identifying market opportunities and crafting strategies that drive business success. As the owner of DataBid, he has honed his expertise in delivering innovative solutions that meet the needs of the trades industry. Jim's deep understanding of industry dynamics and his strategic vision make him an invaluable resource for guiding Tradetraks' growth. His collaborative approach and forward-thinking mindset have consistently helped teams navigate complex landscapes and achieve their goals. At Tradetraks, Jim's role is pivotal in shaping the company's strategic direction and fostering relationships that enhance its market presence.

    Collective Experience

    97+

    Years Combined Experience

    1000+

    Projects Delivered

    100%

    Industry Focus

    Trusted by Industry Leaders

    See why construction professionals choose Tradetraks to transform their operations and drive growth.

    "Tradetraks transformed our operations completely. We went from losing track of projects to having full visibility and control. Our profit margins increased by 35% in the first year alone."

    Mike Thompson

    Owner

    Thompson Electrical Solutions

    35% profit increase, 3-week implementation

    "Finally, software built by people who understand construction. The safety module alone has prevented countless incidents and saved us thousands in insurance costs."

    Sarah Rodriguez

    Safety Director

    Rodriguez Construction Inc.

    Zero safety incidents in 18 months

    "The financial tracking is a game-changer. We can see exactly where every dollar goes and identify profitable opportunities we were missing before."

    David Chen

    Project Manager

    Chen Brothers Contracting

    425% ROI achieved

    Our Values

    The principles that guide our decision-making and drive our commitment to empowering tradespeople everywhere.

    Industry Passion

    We live and breathe the construction industry. Our deep understanding comes from real experience in the field.

    User-Centric Design

    Every feature is built with the end user in mind, ensuring intuitive and efficient workflows.

    Innovation Drive

    We continuously push boundaries to deliver cutting-edge solutions that transform how trades operate.

    Partnership Approach

    We see ourselves as partners in your success, providing ongoing support and guidance.

    Reliability First

    Our platforms are built for stability and security, ensuring your business operations never falter.

    Continuous Learning

    We stay ahead of industry trends and adapt our solutions to meet evolving needs.

    Our Mission

    To empower tradespeople with innovative, user-friendly software solutions that streamline operations, enhance safety, improve communication, and drive financial success. We are committed to being the trusted technology partner that helps construction professionals achieve their goals with confidence and efficiency.

    Building the Future of Construction

    Our vision extends far beyond software. We're creating an ecosystem that will revolutionize how construction professionals work, communicate, and succeed.

    AI-Powered Insights

    2024 Q3
    In Development

    Implementing machine learning to predict project risks, optimize resource allocation, and provide intelligent recommendations for better decision-making.

    North American Expansion

    2024 Q4
    Planned

    Bringing Tradetraks to construction markets across North America, with localized features for region-by-region regulations and practices.

    Real-Time Integration

    2025 Q1
    Research Phase

    Seamless connectivity with IoT devices, drones, and smart equipment for real-time project monitoring and automated data collection.

    Industry Revolution

    Ongoing
    Mission Driven

    Leading the digital transformation of construction through innovative technology that makes complex operations simple and intuitive.

    Our Innovation Philosophy

    Predictive Analytics

    AI algorithms that forecast project outcomes and identify potential issues before they become problems.

    Mobile-First Design

    Built for the field, with offline capabilities and intuitive interfaces designed for mobile devices.

    Industry Partnerships

    Collaborating with leading equipment manufacturers and software providers for seamless integrations.

    Be Part of the Revolution

    Join forward-thinking construction companies who are already experiencing the future of project management.

    Ready to Join Hundreds of SuccessfulConstruction Companies?

    Experience the difference that industry-focused software can make. Let our team of experts show you how Tradetraks can transform your operations.

    Email Our Team

    We respond within 24 hours

    info@tradetraks.ca
    500+

    Companies Trust Us

    425%

    Average ROI

    3 Weeks

    Implementation Time

    24/7

    Expert Support